Bachelor thesis topics (Wipäd) online now

Dear students,  please find the topics and all information regarding topic prioritization here. We are looking forward to getting to know you in the compulsory introduction session on February 22nd. [more]


MKT560&MKT612: Exam inspection

Dear students,  for those who failed the MKT560/MKT612 exam and for all exchange students, we offer an exam inspection date on Wednesday, January 10th. Please register before by writing...[more]


Seminar thesis topics online for spring term 2018

Dear students,  please find the latest list of this year's seminar thesis topics here Further information regarding the application process and dates can be found here.  We are looking forward to your...[more]


Wissenschaftliche Mitarbeiter gesucht

Sie stehen 2-6 Monate vor Ende Ihres Studiums und interessieren sich für empirische Forschung im Bereich Marketing? Dann bewerben Sie sich als wissenschaftliche/r Mitarbeiter/in an unserem Lehrstuhl und werden Teil eines...[more]


MKT740 Seminar thesis presentation

Dear students, For your information: The presentation of seminar thesis at our chair will be held on November 13th at 1pm at our chair (L9, 1-2). Please make sure you arrive on time.  Handover of papers: October...[more]


Welcome to Ms. Niu

We are proud to announce our new colleague Ms. Mengmeng Niu at our chair. As a GESS and Ph.D. student, she focuses on the research areas of consumer behavior. Please find her contact details here. [more]


Info Session of Marketing MMM & Marketing Area Market

The intro session of Marketing MMM and Marketing Area Market take place on 4th September. Please refer to the following information for further details.  <Info session Marketing MMM> Date: 04.09.2017 Time: 12:00...[more]


Intro Session Seminar Thesis

Dear students, The introduction session for writing a seminar thesis at our chair will be held on September 4th at 2pm-3pm in Room 2.04 at our chair (L9, 1-2). The session will take approx. 1 hour,...[more]

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