Theses Information

On these pages you can find all information related to the preparation of bachelor-, master-, diploma-, and seminar theses at the Chair of Sales & Services Marketing:

The formatting guidelines for the layout of academic papers are available in English and in German.

The examination board for the program "Bachelor in Business Administration" has published further information for compilation of the bachelor thesis. However, concerning the formal layout, you have to follow the instructions of the Chair of Sales & Services Marketing.