Dipl.-Kfm. Andreas Grawe

Education and Training

since 01/2011

University of Mannheim
Doctoral Candidate at the Dr. Werner Jackstädt Endowed Chair of Sales & Services Marketing
Prof. Dr. Florian Kraus

11/2009 - 11/2010

School of Management and Innovation at the Steinbeis Hochschule Berlin
Doctoral Candidate at the Chair of Convergence Management and Strategic Management

10/2002 - 07/2009

University of Mannheim
Undergraduate and Graduate Studies in Business Administration
Majors: Marketing, Psychology, and Logistics
Diploma Thesis: Customer Need Knowledge - Customer Knowledge Acquisition in Theory and Practice

09/2006 - 05/2007

University of the West of Scotland, United Kingdom
Business Administration
Major: Marketing
in 11/2007: Bachelor of Arts Business

08/1999 - 06/2001

Deutsche Bank AG, Wuppertal
Training as a qualified bank clerk

09/1989 - 06/1998Märkisches Gymnasium Schwelm, Schwelm
General Qualification for University Entrance (Abitur)

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Work experience

07/1995 - 02/2009

Grawe Immobilien-Verwaltungsgesellschaft bR
Real Estate Portfolio Management, Planning and Development of Real Estate, Customer Care, Facility-Management, Development and implementation of a customer-oriented real estate concept

01/2008 - 12/2008

Chair of Business-to-Business Marketing, Sales & Pricing,
Prof. Dr. Dr. h.c. mult. Christian Homburg, University of Mannheim
Research Assistant to Prof. Dr. Jan Wieseke

07/2008 - 08/2008

Internship in the areas of Corporate Administration, Purchasing, Logistics, Area Management and Development of Branches

07/2005 - 09/2005

Verlagsgruppe Bruchmann & Partner
Internship in the Marketing, Product Development and Customer Relationship Management

04/2004 - 10/2004

Department of Modern History, Prof. Dr. Erich Pelzer, University of Mannheim
Research Assistant to Prof. Dr. Erich Pelzer

09/2002 - 10/2002

GIRA GmbH & Co.KG, Radevormwald
Internship in the Corporate and Delivery Logistics

06/2001 - 08/2002

Deutsche Bank 24 AG, Wuppertal
Employment as a qualified bank clerk

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LanguagesEnglish: fluent
French: school knowledge

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Research Interests

  • Internal Marketing
  • Service Failures
  • Dysfunctional Behavior in Customers and Employees
  • Strategic Marketing
  • Pricing for Services

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